April 8, Secretary of Commerce Market in the village often invited to the reporters knows a quarter of home appliances to the countryside the situation.

    Premier Wen Jiabao at the Third Session of the Eleventh National People’s Congress government work report pointed out that “a substantial increase in product price ceiling appliances to the countryside, increase the variety and types, expand the scope of subsidies, subsidies to improve the standards and methods to strengthen successful business management and assessment, improving product quality and service. ” In order to implement the central authorities, the Ministry of Finance, Ministry of Commerce, Industry and Information Technology Department has issued a document, the implementation of efforts to increase home appliances to the countryside.

    (A) rapid growth in sales of home appliances to the countryside products

    Month of March this year, bringing home appliances sales 6.252 million units, achieved sales of 12.4 billion yuan, up by 3.2 times and 4.5 times. The first quarter of this year, the cumulative total sales of home appliances to the countryside products 16.033 million units, achieved sales of 31.67 billion yuan, up 4.9 times year on year respectively, and 6.9-fold. Of these, 11.3 billion color TV, refrigerator 9.0 billion, washing machine 4.2 billion. Sales among the top five of the region is 3.84 billion yuan in Henan, Shandong, 3.47 billion yuan, 2.5 billion yuan in Anhui, Sichuan, 2.36 billion yuan, 1.98 billion yuan in Jiangsu, Henan Province, of which more than 2 million units sold appliances.

    (B) a substantial increase in home appliances to the countryside product price ceiling

    TV, mobile phones increased by 1 times the price ceiling, refrigerator price ceiling of 7 products increased by 25% -75%. For example, the color TV from 3,500 yuan to 7,000 yuan, 2,500 yuan from the refrigerator up to 4,000 yuan, washing machines from 2000 yuan to 3500 yuan. Countryside within the original limit sales of products continue to be subsidized price of 13%, limit some of the countryside to improve products according to the original limit of 13% uniform standard of a fixed subsidy subsidy. The maximum subsidy amounted to 520 yuan.

    (C) appliances to rural areas to increase product variety

    91 under the State Council executive meeting decided that parts of an appliance can choose varieties into appliances to rural areas policy. By the end of March, the Ministry of Finance, Ministry of Commerce, Industry and Information Technology Department jointly issued the “issued on” Add appliances to rural areas to implement programs to subsidize varieties> and confirmed that relevant issues such as new varieties of the end of subsidies notification “to confirm the new home appliances under the Rural subsidies varieties, subsidized limit, and clearly a new species of the implementation of home appliances to the countryside to subsidize the program. Subsidies for new home appliances to the countryside around the species concentrated in the electric bike, range hood, gas stoves, electric pressure cooker, rice cooker, DVD player 6 products, the maximum subsidy limit from 65 -338 per month. At present, all household appliances to the countryside policies into 10 categories of household electrical appliances in 13 varieties, farmers have more options.

    (D) an increase of thousands of home appliances to the countryside Model

    Appliances to the countryside under the policy this year to increase the intensity, the situation greatly improved product price ceiling, the Ministry of Finance, Ministry of Commerce, Ministry of Industry and Information Technology by the end of January this year launched a new round of bidding the country bringing home appliances products, through expert independent assessment, and publicity through the Internet identified the 10 050 model final bid. Three departments under the tender results, held appliances to rural areas and training will be successful business contract, signed with the successful enterprise winning the agreement of business requirements involved in the work of home appliances to the countryside, and identity card applications and management, payment of performance bonds, etc. for training. According to “bringing home appliances Assessment and Management of successful enterprises”, year quarterly assessment on the successful enterprises, the implementation of Dynamic Management. This month will release a quarter of examination results.

    (E) extend the scope of home appliances to the countryside subsidies

    To implement the State Council executive meeting on 91 appliances to the countryside policies established to increase the intensity of the various measures. By the end of December 2009, the Ministry of Finance, the Ministry of Commerce and Industry and Information Technology Department jointly issued a “further increase the intensity of home appliances to the countryside to inform policy implementation” (Finance Building [2009] No. 972). Since January 1, 2010, the state-owned farm, forest workers into the scope of home appliances to the countryside policies. State-owned farm, forest product workers buy home appliances to the countryside, can enjoy the subsidies provided.

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